Keyword Research
Keyword Research is very important for Google Adsense and affilate masking. The keywords has main role in content strategy
Keyword Research - 80%
SEO & Content - 20%
Types of keywords:
What type of keywords we have to target
A) Informational / Educational Keywords
B) Commercial Keywords
C) Social Keywords
D) Epic Keywords
For example:
I Phone 6 Reviews -> Commercial Keyword
Get rid of my body pain -> Commercial Keyword
What is SEO -> Informational/Educational Keyword etc.
Before reading these 4 types of keywords, you have to know about some technical terms
Seed Keywords ->
In Simple terms जिन कीवर्ड का न आगे का पता हो ना पीछे का
Seed Keywords Example:
Smartphone
Pullup
IIT
etc..
In Simple terms कीवर्ड के आगे या पीछे कुछ लगाकर कीवर्ड को profitable कीवर्ड बना दे
Modifier:
Types of Modifier:
A) For buyers
B) For Problem
For Example: (A)
1. <Top> tools for SEO
2. SEMRUSH <Review>
3. SEMRUSH and ahref <Comparisons>
4. SEMRUSH <vs> AHREF
5. <Best> Tool for SEO
Which is in <>, these are modifier for buyers
If someone use these modifier it in his keywords it means he wanna buy the product
For Example: (B)
1. <Get rid of> body pain
2. <Fix> computer speed issue
3. Error code tool <troubleshooting>
4. <Help me> to find the solution for virus
5. Need Phone Hanging Problem <Solution>
These are affiliate modifier for Problems which is in <>
If Comparison Modifier is mentioned in the keyword so it a profitable keyword, and we can say there is a sure sale -> 99% sale
Informational/Educational Keyword:
====================================
If user want to know something about product, service etc. So he/she don't wanna buy (there is only 1% chance of sell). These type of keywords we say Informational/Educational keywords.
Example:
How to pull ups
Because user want to learn about pull ups
1. How to do meditation
2. Learn about tenses
3. What is prepositions
etc.
Commercial Keywords:
========================
We can sell our product or services with special keywords which are commercial keywords
Example:
1. <Best> [Pullup] Bar
<> -> Modifier
[]-> Seed Keywords
2. Sony Experia T2 Review
3. Neutrilite Protien vs Power Gain
etc.
Social Keywords
==================
If user wants to share you post so it's an article on social keyword
Social keywords are very important to boost social signals and SMO activities for your blog
Example:
Benefits of Milk
Infographic
Image roundup
Images which are sharable
We can use others image with source link
Epic Keywords
===================
In Hindi we can understand it properly
ऐसे कीवर्ड जिनका पर्पस ब्लॉग के लिए सोशल ट्रैफिक बनाना है
Like i have created a 5000 words article on small topic and i have mentioned all these things in that particular article which should be there. If i do this then big sites can also give hyperlink to me.
Informational Keywords -> User Will take information
Commercial Keywords -> User will buy product
Social Keywords -> User will share content
Epic Keywords -> Professional blogger will give backlink
Affiliate
=============
Single Product ->
Make 20-25 articles on problem modifier
With problem modifier we can generate sells in single product niche
Multiple Product->
Make lot's of articles on all modifier
There are two different types of keywords
1. First is that we know about the niche for work
2. Second is which we don't know about their niche for work
जिस niche के बारे में पता हो
so reverse engineering (competitor analysis)
how to find the competitors?
For Example:
My Niche is Fashion
1. So search in Google "Fashion Blogs"
2. Then use Moz or other toolbar to check DA & PA
3. Always try to target the competitor which have -5 DA or +5 DA as compare to your site
4. At the start we have 0 DA so target only these sites which have 0-5 DA
SEOToolPedia.com -> get any seo tool at $5
Find Seed Keywords by different methods
A)
1. By Discussion Forum
2. Type your niche with forum in google and search latet and trending topics
3. Now read discussion and understand about your topic
4. and it will be your seed keyword
B)
Via Google Adwords or Keywords Planner
C) Find seed Keyword through Reddit
1. Go to Reddit
2. Type your Niche like: Technology then sub Reddit पर आओ
3. Then Check Category
for example Technology-> Hardware
Now search Hardware directly through search box
Hardware -> Subreddit of Hardware -> Click on Top (Given in Heading) -> See the discussion and know the topic by your sense -> Now find your seed keyword
1. User ubersuggest.io to find long tail keywords
2. Use Keywordshitter.com to find educational / informational keywords
3. LongTailPro for long tail keyword
How we can check about SERP Comptition?
Free Way:
Install Moz Bar and find DA & PA for your keywords comptitors
Paid Way:
Use LongTailPro and use keyword comptition
Content Strategy
====================
1) Find Seed keywords and long tail keywords before making content strategy
2) Make an Excel Sheet and Filter your keywords based on keyword type
3) Use Slow Structure (Slow Structure is one of the most important part of content strategy)
Benefits of Slow Structure
1. We can rank on big keywords
2. Our Inner Posts can also get good ranking easily
3. If someone is giving a backlink to our slow structure article so it will be beneficial for our internal linking because the link juice will be passed to all the inner posts which is internal linked in slow structure.
How to make slow structure article?
1. Choose a big keyword or main topic of your niche
Example for Blogging Niche
Topic for Slow Structure: Blogging Tips
2. Write a blog post approx 5000 words in that mention all your sites internal links.
3. Link the slow structure on home page header
4. Mention all keywords related to your topic in slow structure
Example:
A good site does not make backlinks, other sites give backlink to a good site, so good site get natural backlinks.
Keyword Research is very important for Google Adsense and affilate masking. The keywords has main role in content strategy
Keyword Research - 80%
SEO & Content - 20%
Types of keywords:
What type of keywords we have to target
A) Informational / Educational Keywords
B) Commercial Keywords
C) Social Keywords
D) Epic Keywords
For example:
I Phone 6 Reviews -> Commercial Keyword
Get rid of my body pain -> Commercial Keyword
What is SEO -> Informational/Educational Keyword etc.
Before reading these 4 types of keywords, you have to know about some technical terms
Seed Keywords ->
In Simple terms जिन कीवर्ड का न आगे का पता हो ना पीछे का
Seed Keywords Example:
Smartphone
Pullup
IIT
etc..
In Simple terms कीवर्ड के आगे या पीछे कुछ लगाकर कीवर्ड को profitable कीवर्ड बना दे
Modifier:
Types of Modifier:
A) For buyers
B) For Problem
For Example: (A)
1. <Top> tools for SEO
2. SEMRUSH <Review>
3. SEMRUSH and ahref <Comparisons>
4. SEMRUSH <vs> AHREF
5. <Best> Tool for SEO
Which is in <>, these are modifier for buyers
If someone use these modifier it in his keywords it means he wanna buy the product
For Example: (B)
1. <Get rid of> body pain
2. <Fix> computer speed issue
3. Error code tool <troubleshooting>
4. <Help me> to find the solution for virus
5. Need Phone Hanging Problem <Solution>
These are affiliate modifier for Problems which is in <>
If Comparison Modifier is mentioned in the keyword so it a profitable keyword, and we can say there is a sure sale -> 99% sale
Informational/Educational Keyword:
====================================
If user want to know something about product, service etc. So he/she don't wanna buy (there is only 1% chance of sell). These type of keywords we say Informational/Educational keywords.
Example:
How to pull ups
Because user want to learn about pull ups
1. How to do meditation
2. Learn about tenses
3. What is prepositions
etc.
Commercial Keywords:
========================
We can sell our product or services with special keywords which are commercial keywords
Example:
1. <Best> [Pullup] Bar
<> -> Modifier
[]-> Seed Keywords
2. Sony Experia T2 Review
3. Neutrilite Protien vs Power Gain
etc.
Social Keywords
==================
If user wants to share you post so it's an article on social keyword
Social keywords are very important to boost social signals and SMO activities for your blog
Example:
Benefits of Milk
Infographic
Image roundup
Images which are sharable
We can use others image with source link
Epic Keywords
===================
In Hindi we can understand it properly
ऐसे कीवर्ड जिनका पर्पस ब्लॉग के लिए सोशल ट्रैफिक बनाना है
Like i have created a 5000 words article on small topic and i have mentioned all these things in that particular article which should be there. If i do this then big sites can also give hyperlink to me.
Informational Keywords -> User Will take information
Commercial Keywords -> User will buy product
Social Keywords -> User will share content
Epic Keywords -> Professional blogger will give backlink
Affiliate
=============
Single Product ->
Make 20-25 articles on problem modifier
With problem modifier we can generate sells in single product niche
Multiple Product->
Make lot's of articles on all modifier
There are two different types of keywords
1. First is that we know about the niche for work
2. Second is which we don't know about their niche for work
जिस niche के बारे में पता हो
so reverse engineering (competitor analysis)
how to find the competitors?
For Example:
My Niche is Fashion
1. So search in Google "Fashion Blogs"
2. Then use Moz or other toolbar to check DA & PA
3. Always try to target the competitor which have -5 DA or +5 DA as compare to your site
4. At the start we have 0 DA so target only these sites which have 0-5 DA
SEOToolPedia.com -> get any seo tool at $5
Find Seed Keywords by different methods
A)
1. By Discussion Forum
2. Type your niche with forum in google and search latet and trending topics
3. Now read discussion and understand about your topic
4. and it will be your seed keyword
B)
Via Google Adwords or Keywords Planner
C) Find seed Keyword through Reddit
1. Go to Reddit
2. Type your Niche like: Technology then sub Reddit पर आओ
3. Then Check Category
for example Technology-> Hardware
Now search Hardware directly through search box
Hardware -> Subreddit of Hardware -> Click on Top (Given in Heading) -> See the discussion and know the topic by your sense -> Now find your seed keyword
1. User ubersuggest.io to find long tail keywords
2. Use Keywordshitter.com to find educational / informational keywords
3. LongTailPro for long tail keyword
How we can check about SERP Comptition?
Free Way:
Install Moz Bar and find DA & PA for your keywords comptitors
Paid Way:
Use LongTailPro and use keyword comptition
Content Strategy
====================
1) Find Seed keywords and long tail keywords before making content strategy
2) Make an Excel Sheet and Filter your keywords based on keyword type
3) Use Slow Structure (Slow Structure is one of the most important part of content strategy)
Benefits of Slow Structure
1. We can rank on big keywords
2. Our Inner Posts can also get good ranking easily
3. If someone is giving a backlink to our slow structure article so it will be beneficial for our internal linking because the link juice will be passed to all the inner posts which is internal linked in slow structure.
How to make slow structure article?
1. Choose a big keyword or main topic of your niche
Example for Blogging Niche
Topic for Slow Structure: Blogging Tips
2. Write a blog post approx 5000 words in that mention all your sites internal links.
3. Link the slow structure on home page header
4. Mention all keywords related to your topic in slow structure
Example:
A good site does not make backlinks, other sites give backlink to a good site, so good site get natural backlinks.
